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Shōjo Friend (
During this time, popular series such as Haikara-san ga Toru (by Waki Yamato) and Seito Shokun! (by Yoko Shoji) were published in Shōjo Friend. Despite the popularity of these series, the circulation began to decline and the magazine dropped from weekly to bimonthly publication, and then finally to monthly publication. In September 1996, Shōjo Friend ceased publication.
Kodansha released the first issue of Shōjo Friend in 1962, having experience with the shōjo manga magazines, Nakayoshi and Shōjo Club. The following year, Shueisha began publishing Margaret, which became a fierce competitor to Shōjo Friend. Shōjo Comic, published by Shogakukan and released in 1968, was also a competitor.
The final issue was released in September 1996, an event which surprised many people as Shōjo Friend had been ranked third, following Nakayoshi and Ribon. The cessation of publication was reported widely in the TV news as well. The remaining content which was supposed to have been published in Shōjo Friend was absorbed into Dessert and The Dessert as special inserts through 1999.
|Title||Author/Artist||Genre||First issue||Last issue|
|Haikara-san ga Tōru||Waki Yamato||Comedy, drama||1975||1977|
|Princess Knight||Osamu Tezuka||Adventure, fantasy||April 1967||April 1968|
|Seito Shokun!||Yōko Shōji||Romantic comedy, slice of life||1977||1984|
|Kodansha manga magazines|